City-shaper Lendlease had a roving exhibition promoting sustainability, moving from Parkway Parade, Jem, 313@somerset, and finally Paya Lebar Quarter. At the show ‘You Won’t Believe It’s Trash – Trash to Eden’, a total of 2,160 shoppers made pledges to aspects of the better world they want to be involved in. Their photos were captured and an AI program put them in those futuristic scenes. The campaign went on from 11 Jul to 1 Sep 2024.